Wholesale News » fashion

In order to be successful in retail it's vital to stand out from the crowd. For some time now consumers have begun to reject the “copy and paste” fashion ranges offered by major retailers, instead looking for unusual or original designs that they won't see elsewhere. This shift in consumer habits could well have been a contributing factor in the downfall of major high...

As brands and retailers scramble to adapt to the post-Covid19 world, one thing is clear – the fast fashion trend that has dominated the sector as we know it is no longer sustainable. The race to get ahead of the competition has ended up distorting fashion's seasonality – whereas once the bi-annual fashion shows were held 4-5 months ahead of the upcoming season in...

The fashion sector woke up yesterday to yet another Trade Show cancellation – the newly launched footwear show Sole, due to take place in August after its February success, announced that the decision had been taken to cancel for now, with 2021 dates to be announced soon. And today, Hyve Fashion has announced that their upcoming events Pure, Pure Origin, Scoop and Jacket Required...